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08 May 2013 @ 12:21 pm
Check out Next restaurant’s hilariously enigmatic video promoting its new Vegan menu  

Originally published at Scott Edelman. Please leave any comments there.

Next restaurant, which reinvents itself three times a year, releases a video to promote each new menu. Sometimes, as with its video for The Hunt, you get a good idea what you’ll be eating while there. But the just-released video for the new Vegan menu, which launches tonight, is a bit more … enigmatic.

Enigmatic … but hilarious.

After having watched that, I have absolutely no idea what Next will have in store for me when I sit down at my Kitchen Table at the end of the month.

One thing I do know, however—it makes me want to go on a heist with those guys!